![]() |
|
|
Where
you are: Should
I Photocopy or Print My Project? Photocopying
(which includes "digital printing"
for the purposes of this article) Money: Typically there's a fixed price associated with each copy. This makes photocopying ideal for lower quantities but quite expensive for larger quantities. Quality: Though photocopiers have come a long way, printing still wins the prize for quality. Toner can chip off and typically photo reproduction quality is second grade comparatively. You'll also have fewer choices in terms of paper stock. Linens, in particular, do not work well for photocopying. Printing
Money: Because of the higher costs of the press, film and plates, you can expect to pay more for a printed job. A high print quantity will offset these costs and will result in your paying less per piece as the quantity rises. Again, direct-to-plate printing, because you don't have to pay for film, can bring the price of smaller quantities way down. Quality: The quality of the printed product is far superior, in most cases, to photocopying. You'll also be able to choose from a much wider variety of paper stocks.
Printing: $450/15,000 = $.03 per piece - the price winner Copying: $750/15,000 = $.05 per piece Okay, how about our 500 color sales sheet example? Printing will give you the best quality product but are you willing to pay for it? Let's take a look at some figures. Printing: $750/500 = $1.50 per piece Copying: $500/500 = $1.00 per piece - the price winner It all comes down to some pretty simple math. Keep in mind that this
article and these prices were written to give you an idea of how to figure
out the best method for your project. There are many variables to take
into consideration (digital printing, cheap printing, in-house copying,
etc.) but hopefully you now have a better idea of how to approach the
decision. Tip: Want info on Graphic Design classes near you? Visit our guide of top design schools. Some
Links You May Find Useful
|
||||||||||||||||||||||||||||
| |
Visit other My Design Studio sites: Printing-101.com | 1WordPlace.com © Copyright My Design Studio, all rights reserved. Please read our terms of use.
|
||||||||||||||||||||||||||||